Lost in the Amazon Jungle

I have received numerous emails from Amazon.com book review readers who find my (180, and counting) reviews helpful and entertaining.

Then why is my current Amazon reviewer rating a dismal 735,000? Two reasons, in my opinion: 1) I make plenty of enemies with my no-holds-barred, tell-it-like-it-is reviews, hence my reviews get peppered with a  shitload of “not helpful” clicks, which is reflected in my unimpressive 57  percent positive votes. 2) Until a few months ago, my reviewer rating hovered around 40,000, but when I posted a veritable barrage of one-star reviews of neo-Advaita Vedanta texts, my rating suddenly plummeted to an astronomical 21,000,000.  What happened? My guess is that Amazon’s reviewer-rating algorithm rewards five-star reviews and punishes one-star reviews; so ”bad boy” me got his ass “spanked” by Amazon. When I recently posted a few four-star and five-star reviews, Amazon “rewarded” me by upping my rating to 735,000.

If you find my Amazon reviews of spiritual books helpful, please do not hesitate to click the “helpful” button, because if my rating is higher, more readers are likely to find out about my reviews.